京都で英会話を習うなら!四条烏丸より徒歩5分
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Topic: Crisis Management
Part1: Video
Vocabulary:
recall: (n.) a request by a manufacturer for consumers to return a product
get one’s hands on (something): (idiom) find or get something
black eye: (US) (idiom) a mark of dishonour or shame
charred: (adj.) burnt and blackened
gutted: (adj.) having had its internal parts removed or destroyed
defect: (n.) an imperfection or fault in something
volt: (n.) unit to measure the strength of an electrical current
Part 2: Crafting a Crisis Communication Statement
Effective communication is paramount during a crisis. In this exercise, you will take on the responsibility of making a concise and informative initial statement to address a serious problem.
Scenario 1 – Product Recall
Scenario 2 – Data Breach
Draft a brief initial communication statement addressing your chosen crisis. Your statement must use formal language.
